Whether it’s digital marketing, social media marketing, or email marketing for hotels, meeting consumer expectations is becoming more difficult every day. The future of marketing trends, in general, is about providing consumers with relevant information without making them work hard for it or wait more than a couple of seconds to see it. While the …
Instagram is one of the most popular social media platforms on the internet today, and hotels are taking notice. The main challenge with hotel social media marketing via Instagram is getting people to your website. There are plenty of ways to gain hundreds of followers, but it doesn’t always lead to conversions. Here are some …
Twenty-first-century travelers are more visually driven than ever before making your hotel photography a critical component of a modern marketing strategy. The adage “A picture is worth a thousand words” could be updated to “and thousands of room nights”. Numerous studies by major brands and third-party booking sites emphasize the importance of your hotel photography, …